Product Digital Pages
I was part of the Global Design Team for the Asia-Australia-New Zealand region, where I focused on speeding up our Product Detail Page (PDP) implementation. It was a huge success - after the first phase, the conversion and sell rate in those regions increased by over 60%. I also worked closely with copywriters to make sure the design and content worked perfectly together.
Figma
Style guide, components and variables
Page Proof
Collaboration and review process

